RESUME
Professional
Profile
With over 15 years of experience in commercial production, I am a seasoned producer who is proactive, self-motivated, and dedicated to achieving outstanding results. I excel at managing deadlines, overseeing budgets, and spearheading communication efforts to ensure seamless productions, even in high-pressure scenarios. My abilities in multitasking, problem-solving, and foreseeing potential challenges allow me to maintain the highest standards of quality.
Professional
Experience
Line Producer
Independent Contractor
2017 - 2022, 2024 - Present
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Lead the execution of marketing assets, including EPKs, social media, key art, OOH, and gallery photo shoots.
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Manage complex production timelines, budgets, and resources to ensure successful delivery of multi-platform campaigns.
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Coordinated timelines and approval workflows for campaign rollouts, aligning priorities across post-production and social departments.
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Negotiated and managed vendor relationships, overseeing production to client brand guidelines.
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Supervised hiring, onboarding, payroll, and performance of freelance talent and crew, including union and SAG compliance.
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Reviewed and approved POs, petty cash, and final reconciliations in compliance with AICP and client audit standards.
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Liaised directly with senior clients (including C-suite at Coca-Cola and EVP at Lowe’s) and collaborated cross-functionally with legal, talent, clearance, and finance.
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Successfully reconciled budgets, executed Statements of Work (SOWs), reviewed invoices, and delivered projects on tight timelines without any incident reports.
Senior Line Producer
Test Tube Productions
2022 - 2024
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Coordinated content localization efforts and mentored local creative teams to ensure market-specific adaptions met brand quality.
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Collaborated with the Director to create bids that reflect the creative concepts.
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Developed comprehensive production calendars to synchronize with client and creative schedules.
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Managed all expense reconciliations, including petty cash, purchase orders, and invoices.
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Negotiated vendor rates, achieving savings of up to 30%.
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Supervised AICP budgets and cost projections, ranging from $50K to over $750K.
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Obtained all necessary talent and location releases, ensuring adherence to usage rights.
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Provided regular production updates and risk mitigation plans to senior stakeholders, ensuring all teams were informed of delivery status.
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Managed the entire production process from pre-production through principal wrap, including vendor onboarding, COI collection, and compliance monitoring.
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Oversaw crew onboarding, managed payroll submissions, and ensured SAG/talent compliance for each shoot.
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Acted as the client liaison across various departments—legal, unions, marketing, development, and post-production—to uphold both creative and fiscal integrity.
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Developed and implemented production best practices to streamline project communication and improve efficiency.
Video Producer
CreativeDrive
2019 - 2020
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Efficiently managed daily production operations, ensuring a smooth project flow.
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Maintained ongoing communication with clients throughout the project lifecycle to address concerns and guarantee satisfaction.
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Provided regular progress updates to stakeholders and leadership, fostering transparency and alignment.
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Created a calm and safe environment on set, particularly during shoots with baby talent, prioritizing their comfort and well-being.
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Successfully oversaw multiple low-budget projects with a built-in 40–50% margin, achieving margins of over 30% for new RFPs.
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Led strategic project kick-offs, developed meeting agendas, and facilitated team discussions.
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Addressed creative differences by suggesting cost-effective alternatives without compromising quality.
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Employed strong negotiation skills to secure top-notch crew and vendors.
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Carefully monitored project costs to ensure adherence to the budget.
Production Manager
Independent Contractor
2013 - 2017
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Oversaw production budgets between $30K and $800K+, consistently surpassing client expectations.
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Negotiated vendor and crew rates, achieving savings of up to 10% on overall production costs.
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Reviewed call sheets to ensure accuracy and completeness, facilitating smooth daily operations and effective communication among all departments.
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Established and nurtured strong relationships with vendors and crew to create a collaborative and efficient work environment.
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Developed and distributed pre-production decks, ensuring the timely submission of vendor paperwork, including COIs, authorization forms, and rental agreements.
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Created and submitted production paperwork including COIs, permits, call sheets, SOWs, talent releases, and usage agreements.
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Processed both union and nonunion payroll in accordance with industry standards.
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Played a key role in the diverse Brawny campaign, collaborating closely with female leadership and talent.
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Thrived under pressure by responding promptly to tight deadlines and schedule changes.
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Drafted talent releases and coordinated directly with talent agencies, successfully managing an SC Lottery shoot featuring farm animals in a challenging rural location.
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Quickly adapted to weather delays, including a citywide snowstorm that affected a Delta campaign.
Production Coordinator
Independent Contractor
2009 - 2013
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Offered extensive support to the Production Manager in all facets of production
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Worked closely with the Assistant Director to streamline data entry for call sheets and schedules
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Prepared and sent out certificates of insurance to vendors while completing credit card authorization forms
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Managed the distribution of petty cash envelopes and efficiently assigned tasks to office staff and production assistants
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Excelled in high-pressure environments, successfully meeting tight deadlines and executing projects flawlessly with minimal preparation time
Production Assistant
Independent Contractor
2006 - 2009
Skills
Interpersonal
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Strong Written and Verbal Communication
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Proactive Decision Making
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Conflict Resolution
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Problem-Solving
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Client Relations
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Vendor Negotiation
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Talent & Crew Booking
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Proactive Budgetary Goals
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Active Listener
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Resourceful
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High Emotional IQ
Technical
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Budget Management
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Cost Reconciliation
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Marketing & Advertising
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Creative & Production Management
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Google Docs, Microsoft, Asana
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Scheduling & Logistics
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Concur, Webvantage
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Hotbudget & AICP Cost Tracking
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Efficient Time Management
Associated Brands
I am passionate about helping clients achieve their goals by bringing their visions to life and consistently aim to exceed expectations, whether in major production efforts or smaller-scale projects.
Successful campaigns:
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The Coralisle Group
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Frontdoor
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Five Guys
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theCut
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NFL Films
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Coca-Cola
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Zaxby’s (Super Bowl spot)
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SC Lottery
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GA Lottery
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Brawny
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Delta
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Ford
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and many more!
Awards
Grady Health “Atlanta Born Now Raised” :30 Commercial
2024 American Advertising Award Silver “Professional” Winner | Single Spot
CG Insurance | :30 Commercial
2024 American Advertising Award Gold “Professional” Winner | Campaign
Education
University of Nebraska - Kearney
2018 - 2023
B.S. Organizational & Relational Communication
Phi Eta Sigma - Honors Society member
Lambda Pi Eta - Communication Honors Society member